EMT Practice Test

1. Question Content...

---

Question1: In what order is AMPscript evaluated before an email is sent?

Question2: A developer wants to include a comment within an AMPscript code block for the benefit of other developers who will be reviewing the code.
Which syntax should the developer use?

Question3: A developer wants to trigger an SMS message to a subscriber using a form published on CloudPages. How should the SMS message be triggered once the subscriber submits the form?

Question4: A marketing director at Northern Trail Outfitters wants to analyze the Send, Click, and Open Data Views.
Which activities should the developerbuild to generate the data before transferring it to the SFTP?

Question5: A developer receives a request to integrate Marketing Cloud with a lead capture tool. The lead capture tool will call the Marketing Cloud API to create a data extension every time a new lead form is published. The created data extension's name should match the name of the form exactly.
Which API feature could the developer use to dynamically create these data extensions?

Question6: A developer initiated a batch delete of Contacts in Contact Builder due to an import error during implementation. There are over two million records that need to be deleted.
Which two factors should be considered when batch deleting large volumes of contacts?Choose 2 answers

Question7: A developer needs to push real-time updates of the company's product catalog to a data extension.
Which two API options are available? Choose 2 answers

Question8: What is the operational order of the Contact Delete process for Marketing Cloud?

Question9: Certification Aid wants to encrypt data stored in Marketing Cloud. It is fine if unencrypted fields are visible to Marketing Cloud and Salesforce users, but the underlying data should be encrypted at rest to prevent physical data theft. Which encryption method should be chosen? Choose 1.

Question10: A developer is implementing a custom profile center and using the LogUnsubEvent request. Which parameter is required for the event to be tied to the appropriate send?

Question11: Certification Aid wants to automate the import of zipped files into a Data Extension. The zip files are placed on the Marketing Cloud Enhanced FTP server every night. Which activity is needed before those files can be imported? Choose 1.

Question12: Certification Aid wants to import an encrypted CSV file from the Marketing Cloud Enhanced FTP server.
Which two File Transfer activities are needed to achieve this? Choose 2.

Question13: Certification Aid wants to create a file drop automation with a filename pattern. An import file is placed daily on the Marketing Cloud Enhanced FTP server, and the file name always starts with the current month and day (e.g. OCT26). How should the filename pattern be defined? Choose 2.

Question14: A developer identified duplicate contacts and initiated aContact Delete process for 10 million subscribers.
How could the process be expedited?

Question15: Which SSJS library can be used in email messages? Choose 1.

Question16: A developer identified duplicate contacts and wants to delete roughly 10 million subscribers using Contact Delete. How could the process be expedited?

Question17: A developer created an email with AMPscript variable as the subject line. The subject line variable was recently updated, but when testing the email, the wrong subject line continues to appear in the inbox. The developer thinks another, outdated, subject line variable is declared within the email. Where could the outdated variable be located?

Question18: A developer is managing the data model programmatically and needs to access Attribute Group schema via the API. Which API should the developer use?

Question19: The Contact Delete feature can be used within an Enterprise 2.0 account from which business unit?

Question20: Which of the following statements are correct concerning Populations in Contact Builder? Choose 2.

Question21: A developer wants to include an AMPscript if/else statement in an email to satisfy the condition "if the subscriber's tier is not premier then display heading encouraging them to upgrade." The tier value has already been set as variable named @level. How should the developer write this AMPscript conditional statement?

Question22: A developer wants to configure performance tracking of the content dynamically created via AMPscript in an email. Which two steps should be performed to achieve this objective? Choose 2

Question23: A developer wants to implement a newsletter registration from on NTO's website. Prior to form submission, an email address provided by the visitor should be validated. Which option could be used to support this scenario?

Question24: How often should a developer request a new token when making multiple API calls in v1?

Question25: Certification Aid wants to create Contacts in Marketing Cloud via API calls. Which API should be used for this? Choose 2.

Question26: How can SSJS variables be referenced for content personalization? Choose 1.

Question27: NTO puts the word TEST at the beginning of the name for each testemai. Which query would return the subs who were sent those emails?

Question28: New subscribers at Northern Trail Outfitters (NTO) are added to a data extension. NTO would like to send these subscribers a welcome series with Journey Builder.
What would allow the data extension to be selected for journey entry'

Question29: Which SSJS library can be used in email messages? Choose 1.

Question30: Which SSJS library can be used in landing pages? Choose 1.

Question31: Which of the following statements are correct concerning Contacts and Subscribers? Choose 2.

Question32: A marketer is troubleshooting why an email send's tracking information is not available in Sales Cloud. The marketer confirms Marketing Cloud Connect is installedproperly. What should be confirmed next to continue troubleshooting the send's tracking information?

Question33: Adeveloper wants to retrieve daily JSON data from a customer's API and write it to a data extension for consumption in Marketing Cloud at a later time.
What set of Server-Side JavaScript activities should the developer use?

Question34: A developer wants to set a variable to use a field from a Sendable Data Extension.
Which two options could be used in an AMPscript block to set the variable as a 'First Name" field from a Sendable Data Extension used to send the email? Choose 2 answers

Question35: A developer wants to build an email that dynamically populates the physical address of a company's locations using the variable address. The deployment goes to millions of subscribers and the developer wants the fastestpossible performance.
Which AMPscript solution should be recommended?

Question36: A developer wants to design a custom subscription center in CloudPages.The developer prefers to code in AMPscript, but is also skilled in Server-Side JavaScript. While the developer is confident their code is of high quality, they would still like to handle unexprected errors gracefully to ensure the best user experience. Which feature should handle this scenario?

Question37: Landing pages can use which SSJS library? 1. Core LibraryZ. Platform Library 3. SSJS Library

Question38: Customer data has been imported into a staging data extension and needs to be normalized before adding into the master data extension. A text field named 'birthday' contains date values in various formats. Some of the values are valid dates, but some are not.
Which SQL keywords and functions could be used to write the query'' Choose 2 answers

Question39: A developer wants to create an AMPscript FOR loop that populates HTML table rows based on the number of rows and data in a target DE. Where should the developer place the FOR keyword to begin the loop?

Question40: A developer started a Contact Delete process that is now complete.
In which two places would the Contact Delete process remove data? Choose 2 answers

Question41: Where can the SSJS Core library be used? Choose 2.

Question42: When appending data to links via Web Analytics Connector, which parameter should be used to track subscriber behavior?

Question43: A developer has a text field in a data extension they want to format using the FormatCurrency AMPscript function. Which two values would return $6.96? Choose 2

Question44: What is the purpose of the IF statement below?

Question45: Certification Aid uses Marketing Cloud Connect and wants to create a lead capture form on a landing page.
When a customer submits the form, a Lead record should be created in Salesforce. Which scripting language can be used for this? Choose 2.

Question46: A data extension contains two fields which are being populated by a query activity. A third field has recently been added to the data extension.
Which SELECT statement is optimal for returning all of the columns in the data extension?

Question47: A developer wants to aggregate monthly energy usage data over a four month period for each subscriber within an email. The monthly usage values are stored in variables for each month in the following way:
How should the developer use AMPscript to generate the total?

Question48: A developer wants to programmatically inject Contacts into a journey via REST API. What is the recommended route using POST data extension fields and values?

Question49: NTO is using a mobile campaign to collect an email addresses of interested subscribers. Using AMPscript's API functions they will send a confirmation email when an email is texted into their short code. Which two objects are required to successfully create a TriggerSend object? Choose 2

Question50: A developer wants to use the RaiseError Ampscript function when a subscriber does not have the necessary data to build an email. Which two outcomes are possible using this function? Choose 2 answer